Monday, July 26, 2010

Ed Hardy Swimwear at Mercedes-Benz Fashion Week Miami Swim


Designer Christian Audigier debuted his Ed Hardy Swimwear Spring 2011 Men's and Women's Contemporary Swim Collection on Saturday, July 16, 2010, at The Raleigh Hotel – Cabana Grande in Miami Beach, Florida.

The edgy apparel and lifestyle brand joined the lineup of designers at this year's Mercedes-Benz Fashion Week Swim 2011, bringing an eclectic mix to Miami Beach with its eye-catching swim collections.

The women's collection this year features strategically placed signature Ed Hardy tattoos and is characterized by a strong feminine and vibrant flare with a mix of bright, bold colors and saturated neon's.

New embellishments included zipper accents, lurex straps, chainlink details and custom hardware and textures, taking the authentic Ed Hardy art and giving the brand a fresh, new upgrade.

New tie-dye combinations of lime paired with gold, shades of mango, vivid blues and aqua's, added a tropical twist to the runway.

Models sported structured curls - some of them accented with feathers, scarlet lips and smoky eyes.

Models that walked the runway included Chris Brown's girlfriend Jasmine Sanders, rapper Snoop Dogg son Corde Broadus, and John Legend's girlfriend Chrissy Teigen.

Celebrity and VIP attendees included model/actress and accessory designer Phoebe Price, shoe designer Lisa Pliner, N*SYNC former band mate Lance Bass, America's Next Top Model season 7 contestant Anchal Joseph, BRAVO's Miami Social's Ariel Stein and luxury handbag designer Laura Buccellati.

The 2011 collection is definitely going to generate some new Ed Hardy fans!





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